New logo or cleanup
Some vendors need a new logo because the business has changed: a planner who now runs full weekends, a florist who moved from a home studio into a shop, a venue under new owners. Others are happy with the logo and only need it redrawn, because the only file is a blurry PNG or the script falls apart on a sticker.
We quote both. A cleanup keeps the shapes couples already know and redraws them as clean vector files. A new logo starts with two or three directions and ends with a full set of versions.
Versions you get
| Version | Used for |
|---|---|
| Primary | Website header, pricing guides, proposals, wide signs |
| Stacked | Square profiles, tote bags, aprons, welcome signs |
| Small mark | Wax seals, stickers, favicons, photo watermarks |
| One color | Foil stamping, rubber stamps, engraving, vinyl cut |
| Reversed | Light version for dark photos and cocoa or black paper |
Script lettering and small sizes
Script names are common in this trade, and they cause the most trouble. Hairline strokes look elegant on a large sign and disappear on a phone, in embroidery or in a foil stamp. When a logo uses script, we set a minimum size for it and pair it with a small mark that works when the script can't. The concept below shows the idea: full detail on a sign, less on a card, and only the arch and glyph as a profile icon.
Fitting the trade
A venue logo often sits on large signs and maps, so it needs weight and a shape that reads from a car. A planner's logo lives on documents, so it should pair well with clean, readable text. A photographer's mark has to work as a watermark over both light and dark images. A florist's logo ends up on tags, wrap and boxes, often printed in one color. We ask where yours goes most before we draw anything.
Files
You get vector files (SVG, EPS and PDF) and PNG sets for social profiles and documents, named so anyone can tell them apart. A one-page sheet shows clear space and the smallest size for each version, which your printer and sign maker will thank you for.
Questions
Can you redraw a logo from a photo of our sign?
Yes. A straight-on photo of a sign, a tag or a printed card is enough to redraw it as clean vector files.
Who owns the logo?
You do, once the job is paid. The written quote spells out the transfer of rights, and the files are yours to give to any printer or designer.
Can the mark work as a wax seal or foil stamp?
Yes. We prepare a one-color version for stamp and seal makers and check that no line is too thin for their process.
Booking season coming up? Send us your current logo, a few photos of how couples see your business today, and the date you need new files by.
Request a quote